At Ground Global, every garment is custom sewn, one piece at a time.
We work with carefully selected, high-quality natural fabrics, sourced with intention, handled with respect. Inspired by Japanese values of simplicity and presence, our process is slow, mindful, and deeply human.
Each design is a quiet statement: thoughtful, timeless, and made to move with you.

“This is not just clothing. It’s a way of being”.

Founded by Shai Fux,

Ground Global is more than a brand, It's a journey of growth and connection.

QUALITY NEVER GOES OUT OF STYLE 

From a young age, I was drawn to the essence of Japanese culture. Its deep connection to movement, energy, and material spoke to something within me. 

As I explored this tradition, it shaped the way I live, and the way I create. Ground Global was born from this space, where presence meets intention, and clothing becomes a medium for expression.

My journey in fashion began as a way to express creativity and share something meaningful with the world. I believe that clothing can be more than functional, it can be a tool for self-growth and awareness. When I design, I aim to create pieces that ground the wearer, connecting them to themselves and to the world around them.

Ground is not just a fashion brand; it’s a way of life. Each garment is crafted with care, using natural materials and timeless forms that invite presence, joy, and appreciation for quiet beauty.

I invite you to join me on this path where fashion becomes a practice of connection, intention, and harmony with our world .

With care, always,
Shai Fux

@ground_global